SHARING THE MENTAL + EMOTIONAL LOAD
You Value Equality.
We Help You Live It With Her.
If you're here because she asked, that already says something important about you. You believe in partnership. You support women. You want things to be fair.
There's just a gap between what you believe and what's happening day-to-day at home.
This course + these tools help you close that gap.



This is how strong men love.
Strong men see what needs attention and act on it. They take ownership without waiting to be managed. They build systems that support and protect the people they love, and they lead through competence, not control.
Your sons will learn that strength includes emotional intelligence. Your daughters will expect partners who carry their weight. Your relationship becomes proof of what's possible when a man decides to match his actions to his values.
Most marriages struggle with this.
This dynamic shows up in 70% of heterosexual couples, even progressive ones who believe in equality. You inherited a system where certain responsibilities automatically default to women, not because you chose it, but because that's how we were all raised.
It's about aligning values + action.
Good men get caught in broken systems. You believe in supporting women, but there's a disconnect between your values and how life plays out with her. We help you close that gap with clear frameworks to return to love.
We help you rebuild together.
No more scorekeeping or feeling like you are failing invisible expectations. Good, shared structure creates space for love to grow. When the load is shared, you both get to show up as partners who co-create your life. We give you clear, action-forward tools to do just this.
What Happens When You Do This Work


Love Feels Easy Again.
You get back the woman you fell in love with.





You Build a Legacy Your Kids Will Remember.
They see real partnership in action.
Pride in Who You Are at Home.
You're a man who shows up fully everywhere.
You Get Clarity on What's Not Working
This isn't another thing where you'll be blamed while your contributions go unnoticed. We help you see the invisible system you inherited and why your efforts haven't been landing.
A Framework Built for Your Strengths
You probably manage complex projects at work: planning, anticipating, following through. These are the same skills applied to home, with clear guidance on what love + equity looks like in action.
You Get Clear Tools, Not Vague Advice
No more wondering what "enough" would look like. You get specific frameworks, step-by-step guidance, and practical tools to help you both co-create sustainable change, not overnight perfection.
Grace and Flexibility Built Into the Process
You inherited this dynamic and both partners co-created it over time. Every partnership is unique, and this course helps you define and build the structure that works for your specific relationship.
01
Breaking Down Gender Defaults
We explore how household tasks became gendered and why "good men" still inherit broken systems without realizing it.
02
Understanding the Terms & The Data
Get clear on the language of mental load and see the documented patterns that help you see why this isn't just happening in your home.
03
What She Is Really Carrying
We help you understand why she's not "just tired." She's managing an invisible operating system that never shuts off. See the full scope of what's been happening.
Course Overview
04
Work, Income, & Fairness
Navigate the relationship between money and partnership across different scenarios. Explore how to honor both financial contributions and create true equity at home.
05
Rest for All
Discover how rest has been unevenly distributed and why sustainable change requires both partners having space to restore. Learn to build systems that protect everyone's energy.
06
Rebuilding the Architecture
Move from awareness to lasting change. Understand why previous attempts might not have stuck and get practical tools to create the partnership you both want. This is where your values become daily action.

Be the Man Who Breaks the Cycle
You can stay in the current pattern. She's overwhelmed, you're confused, and nobody's getting their needs met.
Or you can choose to build something better.
WE'VE BEEN THERE
We saw a system problem and decided to create a system to solve it.
Beth Power
Beth is a licensed therapist specializing in cognitive behavioral therapy and somatic work, with a deep understanding of the neurobiology that anchors lasting change. She brings clinical expertise and a warm, relational approach to helping couples break cycles and rebuild love.
Cate Croft
Cate is a creative director, designer, and writer who works at the intersection of gender, economic, and racial justice. Her work centers on translating complex ideas into accessible frameworks and believes that good design can change how we live and love.